A premium domain is a high-quality, sought-after domain name that is short, memorable, brandable, and rich in keywords. Shorter names are preferred for their ease of recall, as demonstrated by Twitter's rebranding to X.com.

Premium domains command higher prices due to their value in branding and SEO. For instance, a 5-character memorable domain often costs over USD 10,000. Voice.com, for example, a notable short domain, was sold for $30 million in 2019 and is now owned by Block.one.

Another example is VacationRentals.com, purchased by the CEO of HomeAway for $35 million in 2007, primarily to prevent Expedia from acquiring it. These high prices reflect the domains' relevance, traffic potential, and memorability.

A domain transfer is the process of moving a domain name from one registrar to another. To initiate the transfer, the domain owner—The ASHEus Agency—must unlock the domain at the current registrar, obtain an authorization code (EPP code), and provide this code to the new registrar.

After purchasing the domain on our website, the customer can accept the transfer via the new registrar's dashboard. Once accepted, the transfer will begin, and the domain will soon be active in the customer's account. An email confirmation will be sent when the transfer is complete.

Transferring domain name ownership is a quick and secure process that can be completed in just a few hours; however, the customer has up to 14 days to accept the transfer through the new registrar's dashboard.

Premium domains command higher prices due to their perceived value in branding and search engine visibility. For instance, finding a memorable 5-character domain for under USD 10,000 is nearly impossible.

Voice.com, a notable example, sold for $30 million in 2019 and is now owned by Block.one, serving as an NFT marketplace.

These domains are valued for their relevance to specific industries, brand alignment, potential to attract high traffic, memorability, and resale value. VacationRentals.com sold for $35M in 2007, with the CEO of HomeAway stating that he purchased it to prevent Expedia from acquiring it.

The most expensive domain ever sold globally is Cars.com, acquired by Gannett Co. in 2014 for $872 million. It is now a leading platform for buying and selling cars in the USA. In Germany, Kredit.de was sold for 892,000 euros, previously owned by Unister GmbH.

Conducting a cost-benefit analysis or consulting an expert can help determine if it’s a worthwhile investment. For example, carinsurance.com sold for $49.7 million in 2019 and attracts over 300,000 monthly visitors, making it a potential investment for some.

The cost of brand logo design typically ranges from $300 to $1,000. Most small business owners (over 67%) are willing to invest about $500 for a professional logo, while only 18% are open to spending more than $1,000. However, there is no set standard for logo design prices.

Large companies have invested significantly in logo design—Accenture, for example, paid $100 million in 2021 for a logo redesign after rejecting 50 options, and CitiBank's current logo cost around $1.5 million.

The nature of the project and the time required to design a branding logo that aligns with the brand’s mission, values, target audience, and industry are key pricing factors. This timeline can vary from a few days to several months, depending on design complexity, client feedback, and the designer’s experience.

Generally, domain purchases are non-refundable, especially for premium domains, so it’s crucial to be certain of your decision before completing the transaction. Domain transfers from the registrar are typically final once completed, meaning they cannot be reversed.

We offer a 24-hour cancellation window after purchase, during which you can cancel the service for a 90% refund, provided the service has not yet been started. Once this period has passed and the service has been initiated, different refund policies will apply.

Should you need to cancel after 24 hours of purchase for the domain name, please note that no work will be delivered as a result of the cancellation, and we will issue a partial refund based on the following conditions:

• If the domain transfer was initiated but failed due to issues with the registrar or if the recipient has not accepted it within 14 days, we will issue a 70% refund within 14 days;
• If the domain transfer is completed, we will not issue a refund (i.e., 0% refund).

The domain transfer is considered complete when the registrar confirms that the transfer process has been successfully finished.

We offer a 24-hour cancellation window after purchase, during which you can cancel the service for a 90% refund, provided the service has not yet been started. Once this period has passed and the service has been initiated, different refund policies will apply.

Should you need to cancel after 24 hours of purchase, for the Default Logo, Custom Logo, and Pro Site packages, no design work will be delivered, and we’ll issue a partial refund based on the following conditions:

• If the resulting work has not yet been delivered, we will issue a 50% refund;
• If the resulting work has already been delivered, we will not issue a refund (i.e., 0% refund).

The resulting work is considered delivered when a traceable email containing our signed report is sent to the client.

As a service-oriented business, the bespoke, creative, and labor-intensive nature of our work—such as name creation, domain search, logo conceptualization, visuals design, and web dev—along with the intangible value of these services, including database checks, manpower, and processing fees, makes full refunds impractical once project execution has begun, which occurs 24 hours after purchase.

Unlike physical products, our naming, design, and development services are non-refundable once delivered. The digital products provided are unique intellectual assets, crafted with significant time, effort, and expertise. This work cannot be undone, returned, reused, or resold.

By maintaining this policy, we uphold our commitment to delivering high-quality, distinctive designs that truly represent your brand. We appreciate your understanding and are confident that our design will meet and exceed your expectations.